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Emma text program

Emma HR Applicant Line Texts: Program Information and How Opt-In Works

Effective date: August 17, 2026

Emma is Caliche Ridge Health's automated HR applicant phone assistant. It answers the published HR applicant line 24/7, including after business hours. During a call, if you ask Emma about current openings, how to apply, licensure or credential requirements, benefits basics, onboarding logistics, or an HR contact number, Emma may offer to send you that information in a text message so you do not have to write it down.

How you opt in (call to action)

Opt-in happens verbally, during your live phone call, and only at your request. This is what happens on the call:

  1. You call the Caliche Ridge Health HR applicant line and ask Emma a question, for example "How do I apply for a nursing position?"
  2. Emma answers, then asks: "Would you like me to text that information to the number you are calling from? Message and data rates may apply. Reply STOP to any message to opt out."
  3. If you say yes, Emma sends one text message (occasionally two) with the information to the phone number you are calling from.
  4. If you say no, or do not answer, no message is sent and Emma does not ask again on that call.

There is no sign-up form and no subscription. Consent is requested and given on each call, and Emma cannot send a message to any number other than the one you are calling from. You will never receive a text from this program unless you asked for it on a call.

The opt-in exchange, as it happens

Caller: “How do I apply for the CNA job?”

Emma: “You can apply on the Careers page. Would you like me to text that link to the number you are calling from? Message and data rates may apply, and you can reply STOP to any message to opt out.”

Caller: “Yes, please.”

Emma: “It is on its way.”

Delivered message: “Caliche Ridge Health Careers: search openings and apply at careers.calicheridgehealth.com. Application help: Recruiting 432-555-0100, Mon-Fri 8am-5pm. Reply STOP to opt out.”

Program details

  • Program name: Emma HR Applicant Line (Caliche Ridge Health).
  • Message content: Recruiting and application informational texts only: openings and how to apply, HR contact numbers, application-process guidance, licensure and credential requirements, benefits basics, onboarding logistics, and careers-site links.
  • Message frequency: Message frequency varies; typically one to two messages per call in which you request a text. No recurring or marketing messages.
  • Message and data rates may apply.
  • Opt out: Reply STOP to any message. You will get one confirmation and nothing further.
  • Help: Reply HELP to any message, or call Recruiting at 432-555-0100.
  • Sender numbers: Messages come from Caliche Ridge Health HR numbers associated with the applicant line you called.

Sample message: "Caliche Ridge Health Careers: search openings and apply at careers.calicheridgehealth.com. Application help: Recruiting 432-555-0100, Mon-Fri 8am-5pm. Reply STOP to opt out."

Your privacy

Your phone number is used only to deliver the message you requested and to honor STOP and HELP. Mobile information and text-messaging opt-in data will not be shared with third parties or affiliates for marketing or promotional purposes. Read the full Privacy Policy and Terms and Conditions.


Caliche Ridge Health Human Resources · Caliche Ridge Medical Center, West Texas (fictional address for demonstration). Recruiting 432-555-0100. Careers site: careers.calicheridgehealth.com. See also the Program Information, Privacy Policy, and Terms and Conditions for this program.